“I’m bawling my eyes out from a PHOTOGRAPHY WEBSITE. Now I understand what you’re talking about!”

Our new site went live yesterday, and we started to introduce it, and our new program to the world.  It’s http://www.footprintsontheheart.com.  The background to this project is contained in some other posts on the PSM blog. I’m encouraged by initial reaction.  Here’s one from another photographer on Pro4um (a teriffic PRO photography forum, if you [...]

What if Google was Just an Ad Server

Thinking about the importance of relevant and interesting content to your website, as discussed in the article “I’ve Been Blogging All Wrong”: What if Google was just an advertisement site.  What if the only thing you got when you clicked on the site were paid ads? What if there were no search results?  What if [...]

I’ve Been Blogging All Wrong – And I Knew it!

Well, that’s only half right.  I was blogging all wrong on one of my blogs, and doing a pretty good job on the other. Over the past week, I’ve been reading “The New Rules Of Marketing and PR” and “World Wide Rave” by David Meerman Scott, and listening to a number of podcasts in which [...]

Eye Opening Statistics About Social Media

I’m reading a new book by David Meerman Scott, entitled “World Wide Rave” about how to use social media to spread your word far and wide much faster than traditional forms of marketing.  He speaks at many conferences a year, and he always asks the following four questions: “In the past two months, how many [...]