How Do YOU Buy and What Can You Learn From It?

So how do YOU buy? What marketing effects YOUR buying decisions? If you’re looking for a specific product or service how do YOU research it? What marketing tools do you find that motivates YOU? And isn’t it reasonable to think that if you do things this way, so do your customers? I have four “GO-TO” [...]

The Power of the Referral

Yesterday, the starter went out in my van. Once in a while it would actually turn over, but most of the time it just went “click”. I did manage to get it started, but had no idea where to take it to get it fixed. I’ve had so few problems with this car that I [...]

Referral Engine – any Comments?

Mine arrived last Saturday, and I’m just starting to read it – the adhd person that I am, I”m reading three books at the same time, which is nuts? I know a bunch of you have also ordered it.  Anyone have any feedback or comments?

Referral Engine

Hey everyone   I’m a HUGE fan of John Jantsch, and LOVE his book “Duct Tape Marketing” which I actually carry with me in my computer bag most of the time.  He has such a succint way of laying out a simple, but effective path to designing your whole marketing program.