Portrait Studio Marketing

Marketing Resources for the Portrait Photographer

Hunter or Farmer – Follow Up

Last July, I posted an article with the “Are You a Hunter or a Farmer?” It was all about making sure you keep in touch with your customers on a regular basis. The basis of the article was that I was photographing the youngest child in a family of 4 or 5 kids, and how [...]

A Lesson from Starbucks

Finally, after a long hiatus to take care of my own business, here’s the latest Marketing Moments article. Every day, usually in the late afternoon, I go to my local Starbucks. For those of you who don’t know me, coffee is one of my defining traits. In fact, when I had myself photographed for the [...]

Would You Like Dessert With That?

Today was one of my Seniors at the Beach day for this summer; a BEAUTIFUL day on the Oregon coast, I might add… During the break, my wife and I were having lunch at a little restaurant, resting after trudging up and down the beach all morning, and something the waitress said triggered a thought [...]

The Studio Newsletter

Studio Newsletter – MarkMoment Yes, I know, after 6 months of a drought, all of a sudden my keyboard is melting, but hey, I type when the inspiration hits me. And it’s hitting me right now, because of all the buzz I’m hearing from everyone on how challenging this year is. Everyone at our recent [...]

  • What I'm Now Reading

    Planned books:

    Current books:

    • The Referral Engine: Teaching Your Business to Market Itself

      The Referral Engine: Teaching Your Business to Market Itself by John Jantsch

    • Facebook Marketing: An Hour a Day

      Facebook Marketing: An Hour a Day by Chris Treadaway, Mari Smith

    • Launch: How to Quickly Propel Your Business Beyond the Competition

      Launch: How to Quickly Propel Your Business Beyond the Competition by Michael A. Stelzner

    • Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage

      Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage by Ann Handley, C.C. Chapman

    Recent books:

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  • Recommended Resources, Tools and Reading

  • The PSM Amazon Store

    I've put together an Amazon Store with the contents of my personal marketing and personal development library. These are books I recommend, and by purchasing them through this site, you help us pay the bills.