Shoes – Follow up
As a follow up thought, do you think that this store could easily identify it’s customers? That’s the first step to developing a great direct marketing campaign. Have readily identifiable customers, and be able to reach them. I’ll bet you could easily name a dozen categories of people and professions who spend a lot of [...]
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Recent Posts
- Introduction to SEO Ebook
- I’m NOT a Photographer
- The New Marketing Paradigm – Content is KING
- How Do YOU Buy and What Can You Learn From It?
- KISS – A Lesson from ATT that WE (and ATT) need to keep in mind
- My success with Groupon
- Are You Cutting Out Much of Your Potential Website Audience?
- “Disable Any Pop-up Blockers”
- The Power of the Referral
- What You Can Learn from Roger Ebert
- “I’m bawling my eyes out from a PHOTOGRAPHY WEBSITE. Now I understand what you’re talking about!”
- What if Google was Just an Ad Server
- But WHERE THE HECK ARE YOU?
- I Hate Advertising – Part 2
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- New blog post: What Do I Do? I Create Visual Hugs! http://bit.ly/96wqoO 2010-05-27
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What I'm Now Reading
Planned books:
- Younger Next Year: Live Strong, Fit, and Sexy – Until You’re 80 and Beyond by Chris Crowley, Henry S. Lodge
Current books:
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The Referral Engine: Teaching Your Business to Market Itself by John Jantsch
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Facebook Marketing: An Hour a Day by Chris Treadaway, Mari Smith
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Launch: How to Quickly Propel Your Business Beyond the Competition by Michael A. Stelzner
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Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage by Ann Handley, C.C. Chapman
Recent books:
Recommended Resources, Tools and Reading
The PSM Amazon Store
I've put together an Amazon Store with the contents of my personal marketing and personal development library. These are books I recommend, and by purchasing them through this site, you help us pay the bills.











